Customer Testimonials
Got my car in for a service the same day and also a loaner vehicle. Very professional and explained all issues addressed well. Definitely recommend El Cajon BMW
I had the best service at this dealership. They were all welcoming and very attentive. Before visiting this location, I knew what I wanted before coming in and the manager and client advisors all helped me get exactly which car I wanted with my trade-in.
Excellent service! David Valdez was very helpful from beginning to end. Ask for David if you ever need service done on your car.
The waiting time is less than I expect. Good customer service, very professional. I have another appointment and the customer service provided me information of what to expect in the pricing, good follow up as a customer service provided. Appreciate it!
albi was super helpful,attentive and informative!thank you the team at bmw el cajon
I had an enjoyable experience working with Cianne at BMW of El Cajon. She was incredibly knowledgeable about the vehicles and made me feel very comfortable. I was recently in a car accident and have been left timid to drive again. Cianne helped me find the perfect x3 M30 and it has actually made me excited to get back behind the wheel. Highly recommend working with her. Oh, and she delivered the car to my front door, how's that for service.
No rush lease return, they didn’t have the spec I wanted, so they help me search. The car I wanted was on delivery to another dealer 200 miles away. They got it and we made an easy deal
BMW of El Cajon did an amazing job of taking care of all my car needs. The whole team, especially sales rep DJ and his management went above and beyond to ensure that I was satisfied with my new car.
I had a great experience at BMW of El Cajon, and a big part of that was working with Cianne Bixby.
Cianne was fantastic—straightforward, honest, and easy to work with from start to finish. She didn’t waste time with the typical sales pressure and instead focused on making sure I had the information I needed to make the right decision. Everything was transparent, and she followed through on exactly what she said she would do.
The whole process felt smooth and efficient, which isn’t always the case when buying a car. If you’re looking for someone ... Read More 
DealerRater - May 5, 2026
Probably the best place to buy a bmw. Jorge Murillo was great with giving us all the info about the car we wanted. Sent us detailed pics (even the flaws) and was honest throughout the entire process. We drove from the Sacramento area and they even stayed opened late just for us. Overall 10/10 experience and highly recommend.
Worse experience ever. My vehicle was in for work that the body shop could not perform, not my choice. They had my car for 3 weeks to fix what should have taken a day. They then found wiring damage from rodents. I had to get that fixed and since they had the car and the parts, I let them do it. They returned my car with the engine light on and it idling poorly, sputtering and in very poor shape. They also gave me to me very dirty, all their parts wrappings and papers strewn all over inside.
I ask the ... Read More 
DealerRater - Apr 15, 2026
It took less than two hours for me to find and purchased the BMW of my choice. My sales rep Alexander was very knowledgeable about the vehicles and helped me find what I wanted on the spot. The leasing process was quick and easy. This was one of the best car buyers experiences I’ve had.
Great experience. Joseph, our sales rep was kind, professional and knowledgeable. Edith in the finance department amazing had us out of there quickly. We actually visited the dealership regarding a used vehicle.(GMC) which was under 10k. But we still received BMW service, top notch! they detailed the vehicle and a full tank of gas. I highly recommend this dealership.
Great customer service and focus on details. They were able to get all I wanted in my new car and also in the financial details
customer service was amazing salesman Jacob Yousif was excellent. Really helped me get my car and was so patient and kind with me.
I had a really disappointing experience with BMW of El Cajon, and it honestly left me questioning their business practices.
I scheduled service after seeing a clearly advertised $80 oil change special for new customers on their website. I’ve never been to this dealership before, so I assumed I qualified. However, when I arrived, I was told they would not honor the promotion because the vehicle itself had previously been serviced there under a prior owner.
It felt misleading at best and deceptive at worst; especially after waiting 25 minutes past my 8 AM appointment just to speak with someone. At this ... Read More 
DealerRater - Mar 22, 2026
Great experience. They care about if i wait or not. Everything was simple and straightforward just how i like it.
I had a great experience at the dealership, the staff was professional, and made the entire car-buying process smooth and stress-free,
Cianne was rad, worked to find the car I wanted and keep me updated thought the whole process.
Excellent service, friendly, and no pressure when buying. Always try to make best deal for customers
Had an amazing experience at BMW of El Cajon! Our salesman Albi was amazing I give him 10 stars!! Everyone was very nice and helpful and made our car shopping experience so easy and amazing!!! Definitely going back!
Fash was amazing and really good at listening to me rather than talking me away from dealership. Manager Chris was great
This employee PURPOSELY signed my husband out of his lease, my husband is in the military they never received military orders and unlawful took our keys, they said we could not leave the lot with our vehicle because we “signed to end the lease” which is impossible WITH NO MILITARY ORDERS PROVIDED, they left us without a car when we have two little children, this employee specifically when I asked for his contact information purposely gave me someone else’s name, and lied, cussed me out in the store saying “I GOT YOUR CAR BACK TO YOU” when if that ... Read More 
DealerRater - Dec 16, 2025
Joey has great customer service skills. He made sure from the very beginning that I will be very satisfied with my visit to the dealer and made sure I got the car that I wanted .
My service advisor Cesar is great! Goes above and beyond! Always responds to my calls! Thank you!
Very welcoming staff. My sales rep is outstanding went above and beyond to find what I needed
Great experience overall, DJ was my sales rep. and he is the best! Always have had a positive experience. They are fast and efficient.
Excellent service from start to finish The staff was friendly highly recommend this dealership they answer all my questions and help me to find the perfect vehicle
I purchased a Certified Pre-Owned M440ix convertible from this dealer back in May. Since my ownership, I have loved the car. However, my sales experience, financing experience, service experience, and follow-up experience after the fact has been nothing short of a disaster. When I bought my car I noticed that it did not come with floor mats or the wind deflector for the convertible. The salesman Randy was great. I want to make that clear. He got me the floor mats the day of. Everything else that went wrong thereafter was not Randy’s fault. Still, this dealership has ... Read More 
DealerRater - Oct 14, 2025
Very honest and knowledgeable dealership. Very comfortable with my sales rep. Brandon was by far the easiest sales rep I’ve ever dealt with
I had a very good and smooth transaction on a new BMW x5 50e. Everyone was easy to deal with
I recently purchased a vehicle with the help of Brandon, and I had a very positive experience. He was extremely knowledgeable and made the entire process smooth and stress-free. I would highly recommend him, along with the rest of the BMW team, for providing a professional and seamless car-buying experience.
Kambiz was the absolute best, he made miracles happen to find my dream car- actually surpassed my dream car! So easy to work with, answering my million and one questions with ease and understanding. Made the entire car process enjoyable and got a great deal too! Will absolutely be going with him again for my next car
Great experience overall. Never felt pressured. The entire team from the salesman, manager, to the gentleman that delivered the car were very helpful and made the experience smooth and great! I’ve bought many cars over the years and this was the best experience. Recommend 10 out of 10.
JJ knows what the customer needs and he works for that. I appreciated his support
Joe was an awesome help that went the extra mile to make sure I got the BMW I wanted
I had a pleasure working with my salesman Joseph. He was attentive and patient to my needs. I came in looking for a car and he helped me find my dream car and gave me an amazing deal. Joey knows all the ins and outs of any car you ask about and he will help you find the perfect car for you! Outstanding service!
Great service all across the board, the saleman and the people from service, i feel welcome
Kambiz and JJ makes everything super easy, thank you guys you are the best, I will recommend you guys to my friends and family, also the FM Shady super cool guy, really helpful and has a lot of patience.
Thanks to JJ and sales manager Chris I had a great deal on my new X3 M50. I highly recommend working with these guys, their professionalism and commitment with the costumer is outstanding. Than you.
Worst customer service be careful they will find extra problem in your vehicle to charge you extra and the director Enzo Giron has zero customers service
Absolutely perfect experience. RJ was the man and made the deal happen for me. I will absolutely do business again.
I love working with Shady Roffael and Sam Turgman. Sincere, thorough and straightforward dealing. No hassling, haggling. Got a nice deal on my purchase as well as my warranties and maintenance contracts. I was shown a lot of options.
Ordered a 2026 X7 through BMW El Cajon. The vehicle arrived a month late - delays happen. What was a dealbreaker was the absolute circus of communication from the sales team.
For weeks, I got back-and-forth texts: “It might be here tomorrow.” “Actually, still a few more days.” Over and over. I rearranged my schedule multiple times, only to find the car wasn’t there. At one point, I was ready to walk away, but they offered to reimburse me for what they wrongly assumed were plane ticket changes. Unsurprisingly, that offer went nowhere. The whiplash from their poor planning and ... Read More 
DealerRater - Jul 11, 2025
Brandon and team made my car buying experience great. Manager chris and brandon were both easy to work with, professional and transparent. Thanks to Bmw Of El Cajon
Albi and Jordan made our purchasing experience exceptional! I would refer them to my friends
All members of BMW if El Cajon were professional and respect. They took time to explain the new options of my new car.
Had a great experience in the purchase of a new vehicle. Salesman, Sam, was very nice and straight forward with us. Always wish the finance portion of the experience was shorter, but still was worth the wait to drive home with our first BMW.
All staff is excellent with the service. I am a repeated customer who always goes back to el cajón because of the service.
I had a fantastic experience at BMW of El Cajon! Varlin Jallo went above and beyond to show me all my options and helped me make a decision I feel great about. His knowledge, patience, and professionalism made the whole process smooth and enjoyable. I absolutely love my BMW and couldn’t be happier with the service I received. Highly recommend!
I’ve been going to this dealership for years and have only ever driven BMWs. I don’t even live in the area but I go out of my way to visit this location for so many reasons. The staff is so friendly and it feels like they’re genuinely looking out for your best interests. Jantz with the loaner cars is especially sweet and always makes me feel taken care of. I’ve bought a car from here and had a wonderful experience with Albi, and now I decided to lease thanks to the guidance of Rubin and even ... Read More 
DealerRater - May 7, 2025
The process was very smooth. JJ was great and made my experience nice and easy.
Michael Rush was very helpful and accommodating in his discussions with me. Most importantly, he was transparent and very knowledgeable about the car I was interested in.
The whole team was amazing, they got me a car while in home with my specifications. They work a deal for me and the financial manager (shady) was very communicative and made the whole purchase experience expectational. Had a previous experience with another BMW dealer was not the same.
JJ was very accommodating and knowledgeable about the cars. He went above and beyond to find me the exact car I wanted and to get it delivered quickly. The finance and support staff were equally knowledgeable and efficient. I’m very happy with my purchase!
They made the process smooth and efficient. Michael Rush was able to get me a great deal. Will definitely recommend to friends and family.
Upfront and transparent with pricing. No pressure from sales and financing. Randy, Jordan, and Shady were great to work with and were able to get me competitive price very quickly. Very professional, patience, and responsive in explaining all the details with the sales contract and the financing terms.
JJ and Joe spent several hours helping me figure out which car was right for me. Then they were able to get me a competitive price.
Rubin Sami is the man, very informative, helpful and knows his stuff, would definitely go back for another purchase in the future
Michael and his team were amazing and provided the best customer service I have ever received from a dealership, or even ever, in general. The lengths they went to ensure my family and I were happy and comfortable throughout the entire process cannot be overstated. A perfect 100 for the overall experience.
Everyone from the sales people to the Service Advisors are great. Quick turnaround when you take your car in for service.
Upfront, fair pricing, transparent and genuinely nice sales people. No pressure. Have purchased 2 cars here. Both experiences and cars are great
Our salesperson was amazing. Thank you for a professional transaction that made us feel valued.
Came in on a whim, was warmly greeted by Sonny and he got me into exactly what I wanted
We had the pleasure to meet Michael while car shopping and glad we did! Thank you, Michael for the great service! - Richard and Edna
It was a pleasure working with Michael. He listen and resolved all questions and concerns during the purchase process. We received excellent customer service from Michael (sales) and Shady (finance).
Just traded our car in and it was a seamless experience start to finish. Michael Rush helped us out on the sales floor and Daniel in the service department. Everyone is very helpful and kind. Great experience.
My wife and I worked with Michael Rush and team and they did a great job with our new BMW, with a no-nonsense approach compared to other dealers. Clear smooth and detailed service with our purchase. We will return for service and highly recommend.
Albi is amazing! I would highly recommend working with him because he finds what you need and want.
One of the smoothest and pleasent transaction ever! Randy its the best, excellent sales person, detailed orientated with patients in explaining all details entails to the vehicle... were coming back to randy for our next BMW purchase.
Michael is amazing and personable! He will get you into the car you like and want; and not force a car on you! Go to Mike! He’s the best!!!
A huge thank you to Randy for helping me with car purchase. He was super helpful and answered all my questions. It was an excellent experience as a first time car buyer!
Friendly service, to the point and delivered great customer satisfaction. Very happy with their team. Sonny was great. Raffael was also very good.
I reached out to BMW El Cajon to inquire about purchasing a BMW X3 M40I. Initially, I was informed the car was available, then told it had been sold, and later told it was available again, which led to a lot of confusion. After receiving walk-around videos from the salesperson, I decided to commit to buying the car for approximately $47,000 in cash. As an out-of-state buyer from Montana, I don’t need to pay sales tax on such a purchase due to Montana's tax benefits. I informed the dealer that I would cover the cost of the car, ... Read More 
DealerRater - Jan 21, 2025
Kambiz Naderi was very patient because he answered my million questions promptly, even if they were redundant!!! I went shopping on my day off in my pajamas with my squirrely kiddos and was treated respectfully!
The car I wanted was not available, and he gave me a call right away when it was, and now I am a happy owner of yet another BMW vehicle! Been in this club for over 25 years! He even installed my college license plate with me and helped me ordered weather mats!
Jordan Fisher in Finance was great and explained everything in detail about all ... Read More 
DealerRater - Jan 14, 2025
Randy was great! He provided a great experience for me, and helped me in many ways during the process. Excellent experience!
Just purchased a 2025 Z4 3.0 and LOVE it! GREAT Group of people with whom to work. Very fair price, At BMW of El Cajon it truly was a team experience .. so many people to thank including Sonny, Mike, Darius, Jacob, Anthony, Chris and Sal.
Our salesperson was helpful & assisted us with answering all of our questions. He was not “pushy or imposing “.
Micheal and the team were awesome. The financing was fast and easy. Jason the Genius was very knowledgeable and helped us get acquainted with the new car features. A great experience.
Great experience! Michael Rush was extremely helpful and patient answering all of my questions and showing several different models to ensure I got the exact car I wanted.
I had an amazing experience purchasing my 2025 BMW X3 at BMW El Cajon Sonny and DJ went above and beyond to make the process smooth and enjoyable. They were knowledgeable, professional, and truly cared about finding the right car for me. I couldn’t be happier with my purchase and highly recommend working with them if you’re in the market for a new car!
Anthony the general manager was amazing. Also big shoutout to Randy, JJ, Mark, and The entire El Cajon bmw team, they took care of us and really went the extra mile to get us the best possible deal and make us so happy. Thank you so much guys
Sonny was absolutely fantastic, incredibly helpful and kind and walked me through whole process. It was my second time getting a bmw and I’ll only ever come to bmw of El Cajon from now on! Can’t say enough good things!
Mr. Michael Rush is one of the best car dealers I have ever encountered. He helped us obtain my first BMW. He is transparent and consistently helpful
Worked with Brandon Marogi a couple of weeks ago to purchase a CPO BMW at this dealership. He's very knowledgeable and easy to work with. He is very transparent throughout the whole process and eased a lot of stress. Thanks again Brandon and BMW of El Cajon team!
It was a very straightforward transaction no stress they made everything clear and simple. I highly recommend BMW of El Cajon to anyone wanting to purchase a BMW.
Wow! Michael Rush was just amazing. Talk about low pressure sales. He finds out what you’re looking for, gives you all the information and helps you come to the decision on your purchase. I love my new car and highly recommend Michael!
Enjoyed working with Mike Rush. We viewed many models and styles before finding the perfect car for me.
Excellent customer service!!! Michael Rush was very nice and helpful. Highly recommended 10 out of 10!
Came from the North County SD area after searching around different dealerships. Some of the places we went to we didn’t even see a salesman and noone came to help us out. Made the drive to BMW of El Cajon and we were instantly greeted by Michael Rush. Super friendly guy. Gave us a total walk around of the car we were looking at and talked about options it had. Michael Rush made it super quick and easy. Was happy to make a deal on the car and I would def make the trip back to BMW of El ... Read More 
DealerRater - Oct 21, 2024
Mike is very pleasant and has a lot of expertise in the details of the cars. He made our experience easy and enjoyable with his outgoing personality and knowledge. I would highly recommended that you request to work with him. Thank you Mike we look forward to working with you again!
I spent at least a year researching cars and thinking about trading in my Toyota RAV4. A BMW X3 was at the top of my list, and as soon as I saw it in person I knew it was the car for me. I couldn't be happier with my purchase. I worked with Michael Rush in sales who made the entire experience exciting, enjoyable, and easy. I highly recommend purchasing from Michael at BMW of El Cajon! Jordan in finance was also great.
Not my first purchase here, second car bought at this store because of the great service offered. Thank you to Michael Rush for all your help, Jesus in Service and basically everyone who I encountered while buying my beautiful car 🙂 yay me! Thank you Jason the genius who taught me how to use the cool features the new car comes with. Easiest purchase I’ve made when buying a car. Highly recommended to anyone.
michael rush was very very helpful and very patient with us all the time we were there i recomend you guys go to him he will show you the best ofers and deals.
I went to get my 330i tires replaced and end up getting a new i4 M50 Great guy, good experience. Highly recommended.
You walk into bmw El Cajon you are gonna want MICHAEL RUSH as your dealer, real genuine guy. 5 big stars
I purchased a 2024 i4 today and my sales guy was Michael Rush. Amazing guy in every aspect. He showed up on his day off to help finish the transaction we agreed on the day before. Even gave me a better deal than what we agreed on when we first talked, stayed with me till I left the dealership. Thanks Michael, will definitely be recommending you!
Worked with Jamal at BMW of El Cajon, Highly recommend him, he knows his products and got things done quickly.
Bought a BMW today and have nothing but great things to say about Michael Rush and his professionalism and attention. Despite having multiple customers showing up at the same time, he managed me without delay and did what he said he was going to do. Would highly recommend Mike to anyone.
Thanks to BMW of El Cajon and Mr Michael Rush for helping me with my new BMW. They treat you with the utmost respect and professionalism.